Creators

Corona? Lamborghini teaches

Photo credit: Lamborghini

104 years ago, Ferruccio Lamborghini was born, the man who wasn’t afraid to face Enzo Ferrari on his own ground. Thanks to Ferruccio, Italy now finds itself on the world stage with two great brands, each truly one of a kind.

How would Ferruccio have behaved if he were still among us in these difficult days? We asked Stefano Domenicali, Chairman of Lamborghini, who had no hesitation in his response: “Ferruccio taught us that we must never give up even in the worst moments. If he had been among us he would have said: never lose hope on the darkest days, the light always comes back, often earlier than you imagine”.

Nice, thank-you Ferruccio and thank you Stefano. That advice is more precious than ever.

Understanding how to look towards the future and reap its opportunities. After the launch of the 350 GT, Lamborghini gambled on a revolutionary model: the Miura. A planetary success that demonstrates the importance of believing in what the future has to offer